Privacy Policy

1. Introduction

At SwimPaceCalculator, we take the privacy of our visitors and users with the utmost seriousness. This Privacy Policy outlines the types of information we collect, how we utilize that data, and the measures we take to ensure your personal information remains secure. By accessing and using our website, you signify your acceptance of the practices described in this policy. We recommend reviewing this document periodically, as we may update it to reflect changes in our services or legal requirements.

Our platform is designed to be a safe, transparent environment for athletes, coaches, and fitness enthusiasts. We believe that tracking your swimming performance should not come at the cost of your digital privacy. This policy applies strictly to information collected via our website and does not cover third-party platforms that may link to or from our pages. Our goal is to build long-term trust through clear, evidence-based data practices.

2. Information We Collect

We collect two primary types of data through our platform: non-personal technical data and voluntary contact information. Understanding what we do—and do not—collect is fundamental to your experience on our site.

Technical & Log Data: Like most websites, we automatically gather certain non-personal information when you visit. This includes your IP address (anonymized where possible), browser type, device operating system, the pages you view, the time spent on each page, and the referring website. This data is used broadley to analyze trends, administer the site, and improve the technical performance of our calculators across different devices. It does not identify you personally.

Voluntary Contact Information: If you choose to contact us via our prescribed forms, we collect the information you voluntarily provide, such as your name and email address. This information is used solely to facilitate communication and respond to your specific inquiries or feedback. We do not collect sensitive personal data such as your home address, financial details, or government identification numbers under any circumstances.

3. How We Use Information

Our collection of data is guided by the principle of utility; we only gather information necessary to improve the services we provide to the swimming community. The information we collect is used in the following ways:

• Improving Calculators & Content: By analyzing technical data, we can identify which tools are most popular and which ones may require optimization for mobile responsiveness or faster load times.
• Responding to User Feedback: We use your contact details to address technical issues, clarify performance results, or incorporate suggestions you have shared regarding our toolset.
• Analytics & Performance Monitoring: We use aggregated data to monitor the overall health of our website and ensure our hosting infrastructure meets the demands of our global user base.

We wish to state unequivocally: Your personal data is never sold, traded, or leased to third parties. We respect your privacy as much as we respect your commitment to training, and we do not use your information for high-pressure marketing campaigns or external data brokerage.

4. Cookies and Web Technologies

Our website uses “cookies”—small text files placed on your device—to enhance your browsing experience and provide analytical insights. These technologies allow us to remember your preferences (such as course type or distance settings) and understand how you interact with our content.

Essential Cookies: These are necessary for the basic functionality of the site and the proper operation of our calculator scripts. Analytics Cookies: These help us gather aggregate data about site traffic and usage patterns. Advertising Cookies: These may be used by our third-party advertising partners to serve relevant ads based on your interests.

Users have full control over cookie usage. You can choose to accept or decline cookies through your browser settings. Most modern browsers allow you to disable cookies entirely or notified when a cookie is being sent. However, please be aware that disabling cookies may affect the functionality of certain features on our platform, such as persistent calculator settings.

5. Google AdSense & Third-Party Advertising

To keep our swimming performance tools free for the community, we may display advertisements through the Google AdSense program. It is important for our users to understand how Google uses data in this context. Google, as a third-party vendor, uses cookies to serve ads on our site. Google’s use of the DoubleClick cookie enables it and its partners to serve ads to our users based on their visit to our sites and/or other sites on the Internet.

These advertisements may be personalized to your interests. However, you can opt-out of personalized advertising by visiting Google Ads Settings. You may also visit www.aboutads.info to opt-out of a third-party vendor’s use of cookies for personalized advertising. We encourage our users to review Google’s Privacy & Ads Policy for a comprehensive understanding of their data usage.

6. Third-Party Services

Our website may integrate or link to third-party services, such as Google Analytics, social media sharing buttons, or authoritative swimming governing bodies. These third parties may use their own cookies or tracking technologies over which we have no direct control. We do not share any personally identifiable information with these services unless it is voluntarily provided by you (for example, when clicking a share button).

It is important to note that each third-party service provider operates under its own distinct privacy policy. We recommend that you review the privacy statements of any third-party websites or services you interact with. Our inclusion of links to authoritative external resources, such as World Aquatics or SwimRankings.net, is for informational excellence and does not imply an endorsement of their data collection practices beyond what is stated in their respective policies.

7. Data Protection & Security

We implement a range of reasonable security measures to maintain the safety of your personal information. Our platform uses standard industry protocols to protect against unauthorized access, alteration, or disclosure of data. However, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.

In the event of a suspected data breach, we have procedures in place to mitigate the impact and will notify users if their personal data is affected, in accordance with applicable guidelines. We limit the storage of personal data (such as emails from our contact form) to the minimum duration required to fulfill the purpose for which it was collected or to comply with regulatory standards.

8. Children’s Information

Protecting the privacy of children is of paramount importance to us. Our website and specialized swimming calculators are not intended for children under the age of 13. We do not knowingly collect or solicit any personal information from children under 13. If we discover that we have inadvertently collected personal data from a child under the age of 13, we will take immediate steps to delete that information from our servers.

If you are a parent or guardian and believe that your child has provided us with personal information, please contact us through our Contact Us page immediately so that we can take the necessary actions to remove such data. We are committed to maintaining a safe environment for the next generation of swimmers and athletes.

9. Your Privacy Rights

Regardless of your geographic location, we believe in providing a standard of privacy that respects your rights as a user. You have the right to request access to the personal information we hold about you (primarily name and email if you have contacted us) and to request that we correct or delete that data. You also have the right to opt-out of data collection via cookies through your browser settings as previously described.

We do not discriminate against users who choose to exercise their privacy rights. If you have any questions about how your data is handled or if you wish to withdraw consent for any specific use of your information, please reach out to us. Our goal is to ensure your experience on our platform is as comfortable and secure as your training in the lanes.

10. Changes to This Privacy Policy

This Privacy Policy is effective as of the date shown below. We reserve the right to update or change our policy at any time to reflect advancements in technology, changes in the sport science landscape, or shifts in regulatory requirements. Any such changes will be posted on this page, and the “Last Updated” date will be adjusted accordingly.

Your continued use of our website after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy. We encourage you to check this page occasionally to stay informed about how we are helping to protect the personal information we collect.

11. Contact Us About Privacy

If you have any questions, concerns, or feedback regarding this Privacy Policy or our treatment of your data, please reach out to us. You can send a message directly to our team by visiting our Contact Us page. We are dedicated to maintaining a transparent dialogue with our users and will process your inquiry with the confidentiality it deserves.

Last Updated: February 7, 2026